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Metaphor
Business Graphics Ltd , Unit 46 Guinness Enterprise Centre, Taylor's
Lane, Dublin, Republic of Ireland
T : 00353 1 4100840
ext 3166 F : 00353 1 4100929 M : 00353 868106286 E : info@metaphorbusinessgraphics.com
trading in animations as www.bizillustrated.com ( site not yet launched)
The following 13 short animations
(20-40 seconds) are metaphors for business issues affecting almost
all corporations globally.They are designed to illustrate important and often complex
business issues in a more intuitive way for a broad audience. These animations are suitable for use in corporate presentations,training, intranets,corporate videos,TV commercials,websites, mobile phones and other digital media. They would look great in your next PowerPoint presentation! .
If you would like to see our large range of animations distributed through www.Tipsfim.com please click here |
| BUSINESS
ANIMATIONS |
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| Theme |
Sub-theme |
If you would like to enquire about, or see, or modify, or buy any of the animations below please contact us at info@metaphorbusinessgraphics.com . The first two animations may be viewed on this site. |
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| Boardroom |
Leadership Attributes
"Nurturing Talent"
(21 seconds) |
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Concept: A good leader will develop (grow) his / her own team members and staff which in turn enhances the status and effectiveness of that leader.The metaphor used is that of a gardner tending to his plants in a greenhouse.
Keywords: Nurture,
develop, staff, personnel, management, progress, responsibility,
hot house, human resource management, growth, opportunity, seeds,
flower, nursery, fruits. |
Please click on the above thumbnail image to view the animation
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| Human Resources
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Graduate Recruitment
"Milk Round "
(37 seconds) |
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Concept: A large number of organisations compete to recruit the best graduates from college each year. This is often referred to as the "milk round" . The metaphor used is that of shopping in a supermarket for the cream of the crop.
Keywords: Milk, round,
graduates, college, stars, talent, recruitment, vacancies, trainee,
appointments, recruit, placement, pathfinders, jobs, career,
path, employees, companies, corporation, agency, personnel,
sacking, redundancy, part time, full time, retirement, new,
entry level, available, contracts, assessments, pay, remuneration,
benefits, headhunter, human resources, job openings. |
Please click on the above thumbnail image to view the animation
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| Human Resources
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Recruitment
"Fishing"
(30 seconds) |
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Concept: The recuitment of good employees is a key function of most organisations. Offering competitive financial rewards is a key tool in this process. The metaphor used is that of fishing, using dollars as bait.
Keywords: Milk, round,
graduates, college, stars, talent, recruitment, vacancies, trainee,
seel,fish,fishing, catch, appointments, recruit, placement, pathfinders,
jobs, career, path, employees, companies, corporation, agency,
personnel, sacking, redundancy, part time, full time, retirement,
new, entry level, available, contracts, assessments, pay, remuneration,
benefits, headhunter, human resources, job openings. |
Please click on the above thumbnail image to view the interactive animation
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| Investment |
Diversified Portfolio
"Keeping afloat "
(27 seconds) |
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Concept: In the area of managing people's wealth a key risk management strategy is that of having a balanced portfolio made up of a variety of different types of investment. The metaphor used is that of a multi-hulled boat being able to ride out a storm.
Keywords: Cash,
equities, real estate, bonds, gilts, fixed interest, investment,
portfolio, conservative, low-risk, spread, index-linked, property,
diversification, investment, management, broker, dealer, pension,
retirement fund, 401K. |
Please click on the above thumbnail image to view the interactive animation
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Human Resources
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Staff Hiring and Firing
"enter and exit stage right "
(30 seconds)
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Concept: The recruitment, promotion, movement, firing and retirement of staff is a constant process in most dynamic organisations. The metaphor used is that of mobile actors moving on and off stage.
Keywords: Recruitment,
vacancies, trainee, appointments, recruit, placement, pathfinders,
jobs, career, path, employees, companies, corporation, agency,
personnel, sacking, redundancy, part time, full time, retirement,
new, entry level, available, contracts, assessments, pay, remuneration,
benefits, headhunter, human resources, job openings. |
Please click on the above thumbnail image to view the interactive animation
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Human Resources
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Annual Leave
"counting the deck chairs"
(19 seconds) |
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Concept: Each company has an annual leave policy as part of the benefits package for employees.The metaphor used is that of a deck chair, each one representing one days leave.
Keywords: Annual,
leave, human, resources, policy, amount, of, staff, employees,
benefits, pension, rest, recuperate, renew,package, notification,
department, know, deck, chairs , beach, remuneration, pay. |
Please click on the above thumbnail image to view the interactive animation
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Business
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Teamwork
"slacking off"
(20 seconds) |
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Concept: Teamwork is a critical element if companies are to achieve their goals.The metaphor used is that of a tug o war team.
Keywords: Teamwok,support, help, distraction, focus, lose,clients, customers, market, share, tug o war, pull,together, trends, costs, forecasts, earnings per share, ownership, shareholders, sector, investor relations, sales, CFO, earnings, revenues, provisions, taxes, financial. |
Please click on the above thumbnail image to view the interactive animation
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Business
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Funding Start -up Companies
"feeding the hatchlings"
(37 seconds) |
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Concept: Many new start-up companies rely on a series of funding rounds, starting with the family followed by a bank manager and later venture captalists. The metaphor used is that of birds being fed in a nest.
Keywords: SME,enterprise,new,business, start-up,development,help,piggy, bank, manager, venture, capital, support, grants, aid, small,enterprise,oncubation, centre, costs, funding, dividend,ownership, shareholders, sector, investor relations, sales. |
Please click on the above thumbnail image to view the interactive animation
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Business
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Hostile Takeover
"will you join me" (40 seconds) |
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Concept: In the business world acquisitions and corporate takeovers are common. Sometimes these are hostile and unwanted. The metaphor used is that of a courship.
Keywords: takeover,
hostile, friendly, corporate, advisors, strategy, panel, investment,
bank, bankers, approach, offer, stocks, debt, finance, loans,
market, product, portfolio, conservative, low-risk, spread,diversification,
investment, management, spread, risk, opportunities, high, low,
incentives. |
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Human Resources
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Annual Leave
"tanned man"
(38 seconds) |
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Concept: Each company has an annual leave policy as part of the benefits package for employees. The metaphor used is that of a man gradually tanning on a beach.
Keywords: Annual,
leave, human, resources, policy, amount, of, staff, employees,
benefits, pension, rest, recuperate, renew,package, notification,
department, know, deck, chairs , beach, remuneration, pay , occupied,
tanned, man, press-up, days, number. |
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| Business |
Market Competition
"Taking out competitors"
(44 seconds) |
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Concept: In business big companies often try and take-over, defeat, or freeze out newer and smaller entrants into the market place. The metaphor used is of blocking the sun to a small company thereby causeing it to freeze up and make it vulnerable to takeover.
Keywords: Industries,
talks, merger, rules, city code, rules, takeover code, takeover,
bid, takeover panel, hostile takeover, sector, products, customer,
corporation, pricing, regulation, competition, competitor, antitrust,
business, marketplace, market share, market research, companies,
strategy, case studies. |
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| Boardroom |
Leadership Attributes
" Robustness"
(27 seconds) |
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Concept: A good leader is one who is able to cope with the ups and downs of events.The metaphor used is that of a lighthouse being assailed by waves in the sea.
Keywords: Leaders,
management, accountability,qualities, charismatic, strength, confidence,
bravery, dealing with, perseverance, optimism, role model, inspiration,
overcoming, disappointment, courage, greatness, positive thinking,
cope with. |
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| Business |
Managing Market Expectations
" Smoothing Profits "
(25 seconds) |
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Concept: Companies often manage the "markets" expectations on profitability by smoothing out the reported profits from one year to the next. The metaphor used is that of ironing clothes.
Keywords:Trends, costs, forecasts, disclosure, funding, dividend, earnings per share, ownership, shareholders, sector, investor relations, sales, CFO, annual report, industry, earnings, revenues, provisions, taxes, financial statements, accounts, statistical, interpolation, analysis, estimation, variability, prediction. |
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